Bud Light vs Heineken on Instagram

Bud Light

·         Posts roughly twice per week.

·         Does not follow the 50/50 rule; however, some posts promote Bud Light more than others. On Instagram, Bud Light just posts pictures for awareness rather than promotion.

·        

·         Its most successful recent post (within the last 10 posts), was posted 6 weeks ago. The post was the launch of its promotional campaign “The Bud Light Party”. The picture consists of Seth Rogen and comedian Amy Shcumer on a podium holding a Bud Light bottle. The picture is in black and white except the bottle which has a radiant blue glow hinting their liberal idealisms. The reason this post was so successful was because of two main reasons:

o   The celebrities: Seth Rogen and Amy Shcumer.

o   The political party reference to the current political hype that is taking place in the US.

·         The picture received 2,000 likes.

Heineken

·         Heineken does not post avidly; its most recent post was 18 weeks ago.

·         Scrolling through Heineken’s Instagram, you can easily perceive their brand. Their previous ad campaign #headingoutwith gave a bohemian perception; enticing consumers to head out and experience new, strange situations and companions alongside their beer. After that campaign, their Instagram launched another campaign targeting a different psychographic; they posted drawings of characters that appeared on bottles. After 8 posts, they launched another campaign with their current slogan “open your world” and began posting content related to the sponsorship of the movie Spectre (James Bond).

·         Their page does not follow the 50/50 rule either. Heineken posts very little about their brand, instead, their posts focus is more about the message that they want to deliver to the viewer.

·        

·         Their most successful post was their most recent post of which is directly related to the latest James Bond movie. Given its large fan base, the relation to the movie attracted attraction to the post and as a result brought the post more likes than their other posts.

·         The picture received 1,135 likes.

Sleeman vs Stella Artois on Instagram

This social media platform that will be talked about in this discussion is different from others because it requires using effective images and videos more than creating written content like they did on Facebook and Twitter.

When looking at these two historic brands, both brands are still on the same boat and have the ability to post content but unfortunately they lack the capability to keep their content on a consistent basis by only posting content once or twice a week. The type of content that each brand posts is mostly promotional post about their beer products like Sleeman has done for the dark chocolate beer and introducing a bundle beer case that include all type of Sleeman beer. Sleeman also uses warm colours and good quality photos that attract multiple senses of the consumer and almost makes them feel thirsty for a beer…or is that just me? Stella on the other hand does pretty much uses similar strategies and produces the same type of content that incorporate a lot of good quality images but are mostly posted to promote a product or an event that Stella Artois is a part of or promoting one the their biggest promotional ideas which is the #BuyALadyADrink chalice. 

Stella Artois Instagram post for #BuyALadyADrink campaign.

Now, let’s talk about the description features each brand uses. Sleeman Brewery uses a couple of features which include posting links that go to their company website or if there are holding events they will post links to the event page on Facebook or event page on their website. Sleeman also uses certain keywords but still lack the effectiveness of incorporating good keywords. Some keywords include; “Notoriously Good Beer” and “Local Canadian Beer”. Stella Artois does almost the same type of work as Sleeman does but still get more traffic because of the brand image they’ve already established in the beer market. Some features that they use are links to other sites and using some keywords or hashtags like #BuyALadyADrink or #GiveBeautifully.

Stella Artois Christmas Holiday Gift Promotion.

Sleeman Gentlemens Expo Promotion

When quickly comparing at both of best Instagram posts that they’ve created to the public, you can see that Stella Artois receives a lot more activity then Sleeman because of their brand image and Sleeman being a local brand and only being known in Ontario and Stella Artois being known globally. In the images above you’ll see that the best post Stella Artois created was a post about their holiday promotions and celebrating their long history of the brand. This post received 2,763 likes and 143 comments while Sleemans post received 93 likes and 2 comments, which was a post about the gentlemen expo event that Sleeman was sponsoring. Overall I believe that both of these post were successful because not only were the able to get good results but looking at the post itself, you can see that the visual aid looks professional and informative for viewers to see and get glued into the created content.

Have your say and let us know who you think should win the best Instagram account! Cheers!

Should Alexander Keith's implement this marketing campaign??

Alexander Keith’s is one of the best beers I've ever personally tasted but there's one problem.  Social media wise they aren't very active.  They don’t have a huge following on Facebook & Twitter and don’t even have an Instagram page.  They need a marketing campaign to help bring their popularity up and help their social media pages circle the net.  Here's my idea!

The Idea

Keith’s should create a 2 part campaign.  The first part is for fans to choose between new flavours of beer.  They vote by clicking on the link that will be posted on Facebook & Twitter. Then when they vote for a flavour, the post is shared or tweeted on whichever social media page they chose to click with.  This will help reach out to a wider audience. The more shares/tweets a flavour gets, the better chance of winning. This campaign will run for 2 months. The prize is as follows: Whichever flavour is chosen, 5 people from that flavour who shared/tweeted the most will be randomly selected to win a coupon for a free 6 pack of the new Alexander Keith’s flavour at their local LCBO when it’s launched.  Now for the 2^nd part! Now that the flavour has been chosen, now is where the real fun begins. A campaign to create the new flavour Keith’s bottle design will run for 2 months until the end of July.  When a photo is submitted on the website, it will be posted on the newly designed Instagram account. They simply create a photo with the hashtags #AlexanderKeiths, #Canada & #Beer.  This will help the photos reach out to a wider audience to people who might be interested in the campaign.  Whichever photo receives the most likes by the end of 2 months will receive 10% of the beers profits during the remainder of the year(August-December).

The Audience

Beer lovers of course and people who want to try their hand at making some money for graphic design.

The Goal

I'm looking to create more traffic on Alexander Keith’s social media pages as well as their website.  The link to vote for the flavours and submit the design will direct them to the website.  Then it will be posted on the social media accounts.  We want people to share, tweet and like these photos so that their mutual friends see these posts and do the same thing.  I think this idea should be launched within a couple weeks so that the new flavour is launched by mid summer.  The summer time is when people get together and what better way to start the summer then with a new Alexander Keith’s flavour that you picked!

Let me know what you guys think of the new idea down below.  Would this be something you’d be interested in? If you have any campaign ideas that could help launch Alexander Keith’s into social media stardom we’d love to hear them!

Coors Light vs. Guinness on Youtube

Coors Light Canada posts a new video or commercial on Youtube 1-4 times per month. Sometimes it is a similar commercial or video to another one featured in French.

Guinness has posted many videos in the last couple of months, a bunch on the same day. Roughly 6 per week sometimes more.

Coors Light posts commercials about their beer as well as their events. The videos are loud and exciting and fun!

Guinness posts videos about their beer, not so much about events they hold.

One series they posted is called Guinness Brewing Insights. In these videos there are different people who work for Guinness talking about their beer, ingredients, quality and history. Although the commercials are well done, they are much more informative and less entertaining than some other beer brand's videos. 

It is evident that the two brands are targeting different demographics when looking at their video styles. 

The description area on Youtube for Coors Light can go one of two ways: 

Either it has virtually no information or one sentence about what’s in the video, 

or it has links to all of its social media pages and the Coors Light official website as well as a short description of the video. They also utilize keywords and hashtags such as #mysterymansion in their description.

The description section for Guinness can be a summary of the information they discuss in the video, or an actual part of the script from the video. They use keywords such a St. Jame’s Gate, lager, beer, Made of More.

Coors light had 365,113 views, 89 likes and 30 comments on this video about what actually goes on inside the Coors Light Mystery Mansion.

I believe this video was so successful because, as the name suggests, it unveils the big secret of what goes on behind the doors of the Mystery Mansion. It’s a great video that shows how fun and awesome winning this experience would be and builds the hype for this contest that runs annually.

Guinness’s most watched video was the Guinness Nitro IPA“The Widget” video which had 804,143 and rightfully so. This video shows the science behind this brand and how they put a ping pong ball with a hole in it, filled with liquid nitrogen, inside each can and the describes the effects of that on each beer. It is really interesting and super high tech. It is surprising that it only has 56 likes, because who doesn’t think that’s awesome? 12 comments were made about this video. 

Bud Light vs Heineken on Twitter (2)

Bud Light vs Heineken on Twitter

Bud Light

·         Bud Light tweets about twice per day.

·         They do not use the 50/50 rule.

·         Their content consists of .gifs, pictures, and fun videos casting their promotion campaign actors Seth Rogen and the other members of the “Bud Light Party” (their current promotion campaign).

·         Their most successful tweet was the following:

·        

·         In this tweet, they posted a video comparing the “Bud Light Party”, a made up political party that essentially stands for everything that the Bud Light brand stands for. Within the video they talk about how America is a home to many different races and cultures. Through this video, Bud Light is delivering that message through a comedic approach, trying to engage all cultures to enjoy their product. Aside from the positive message, another contributing factor to this tweet’s success is the quality of the video; it incorporates cinematic shots, bright colours and three well-known actors. The result of all of these factors is a well-made video that targets their chosen demographics well.

·         The tweet received 62 retweets and 369 likes.

Heineken

·         Heineken’s Twitter page has a lot more content than its Facebook page. Within its page it has many videos, pictures and tweets. They tweet intensively, tweeting almost every 3 hours.

·         Their tweets follow the 50/50 rule; they have a wide range of content topics, ranging from sport highlights, viral videos, tweets regarding pubs and Heineken’s “interests”.

·         Out of the last 25 tweets, the most successful one was the following:

The tweet received 85 retweets and 98 likes. The reason for its success was because of its integration with the Soccer Tournament in Europe. Heineken has positioned itself as an international brand with an interest in soccer. Heineken often sponsors sport events, predominantly soccer. As a result, Heineken has a strong soccer fan community following them on Twitter and therefore this soccer related tweet has been a success.

Sleeman vs Stella Artois on Twitter

After looking at Sleeman's and Stella Artois performance on Facebook, we could all agree that Twitter might show the same results. Both Sleeman and Stella Artois have proactive moments on Twitter when releasing content to their viewers but overall Sleeman does have the upper hand with becoming more consistent than Stella Artois when posting content on Twitter. The type of content that both brands produce to their audience are similar to the content they create on Facebook which is mostly promotional content about any new products there introducing and announcing or promoting any industry related events. Both brands are doing a very good job when making content interesting by incorporating videos and images to help the consumer understand the content that each brand is producing.

JFL posting content about the comedy festival that they are hosting along with Sleeman brewery. 

Another important factor to consider is how both brands use the 50/50 rule. Between these two brands, Stella Artois and Sleeman don’t have a well balance of the 50/50 rule. Stella Artois and Sleeman both create written content that is mainly about their products or brand and also get engaged with the audience rather than posting content that is business related or target business professionals. Stella Artois uses keyword sentences like “Buy a Lady a Drink Chalice”, “#Give beautifully” and “reimagined dining” while Sleeman uses keyword sentences like “#notoriouslygood”, “local Canadian beer” and “#Sleemanspeakeasy”.

Over the recent posts each company has made, they both have had a decent amount of likes and comments with Stella Artois receiving a lot more feedback due to their large following on Twitter. Sleeman’s best post in recent months has been there post about introducing there new Sleeman Chocolate Lager for the winter season, while Stella Artois most successful post in recent months comes from a post promoting their #BuyALadyADrink chalice where they allow their consumers to buy a chalice to help women get access to clean water up to 5 years for every chalice bought. I believe these posts were successfully done well because both included alt text images and videos and really engaged with audience to try new things that each company has to offer.

 


Have your say and let us know who you think has the best performance on twitter in the beer industry?

Does Budweiser have any internet buds??

In my last blog I talked about 3 Alexander Keith’s fan pages. This post is all about the BUD. You’d think the king of beers would have lots of positive fan pages right?! WRONG. Very few fan pages exist but I have found 3 that people who have already tried Budweiser or are thinking of trying should check out!

https://www.instagram.com/budweiser_girls/

What’s it about?

Well as you can see this Instagram account mixes too things that most men love.  Beer and beautiful woman. It’s a page designed to attract men to drink Anheuser–Busch products (Budweiser being one of them). Don’t worry ladies, as soon as I see a page dedicated to the woman Budweiser drinkers I’ll post it! This page is simply woman with either the Budweiser or Budlight logo on their shirt or holding a Budweiser/Bud light beer.  In this day and age, sex sells.  So when most men come across this page, they see beautiful woman, they see Budweiser, and then they want it

Why should you check it out?

It’s a fun page to scroll through and chances are 9/10 times you see these photos you’ll want an Anheuser–Busch product (Hopefully Budweiser).  It’s like if an awesome drummer has a certain kit, you’ll see them both together and automatically want the kit because of the person attached to it.

http://www.beeradvocate.com/beer/profile/29/?view=beers

What’s it about?

I mentioned this page in my last blog regarding Alexander Keith’s.  The Beer Advocate is a beer review site filled with hundreds of writer reviews and reader comments.  This page in particular is dedicated to Anheuser-Busch beers but if you scroll down you’ll find reviews for 8 different kinds of Budweiser beers.  If you are looking to see people’s comments on it because you want to try it or you want to praise about the taste (or not), give this site a chance and you might enjoy what you read.

Why should you check it out?

It’s always great to get an opinion other than the companies’ itself. If you are looking to see people’s comments on it because you want to try it or you want to praise about the taste (or not), give this site a chance and you might enjoy what you read.

https://www.tumblr.com/tagged/budweiser

What’s it about?

Just like in my Keith’s blog, this Tumblr site is filled with an archive of Budweiser tagged photos.  Cool artsy photos of the beer, celebrities/musicians drinking the beer or cool posters or merchandise to check out.  It’s cool to see other people enjoying the same beer as yourself!

Why should you check it out?

It doesn't take long.  You might see a celebrity or musician that you know drinking Budweiser (then you’ll have something to talk about if you ever meet them) and a lot of the photos are really cool! You might even be able to use some for a project you do about Budweiser ;)

If you guys know of any other fan/review pages regarding Budweiser, please comment below. I’d love to check them out!

Fan Pages of Alexander Keith's

Fan pages are a great way for consumers to almost get a second opinion on a product.  Sure the actual product website says its good, but when a there is a page dedicated to how it’s great or fun photos about the product, it’s almost like a testimonial. This blog is solely dedicated to fan pages of the great beer of Alexander Keith’s.  What can you expect on these pages and where to find them!

https://www.facebook.com/alexander.keiths.94

What’s it about?

The blog above is actually pretty witty.  It’s a Facebook account set up to make a bottle of Alexander Keith’s look like a human.  Posting photos of the Keith’s bottle out with friends, or smoking a cigarette.  It’s something you don’t see often and I really enjoy these types of pages. 

Why should you check it out?

It’s humorous and witty.  It makes Alexander Keith’s seem more personal than a bottle of beer should seem.  It makes you think of fun times or goofing around, why not have a Keith’s in your hand while you do it?

http://www.beeradvocate.com/beer/profile/6994/?view=beers

What’s it about ?

It’s a beer review blog for Alexander Keith’s! From the main page you can scroll down and look at the writers reviews of all different types of Alexander Keith’s, plus readers comments.

Why should you check it out?

Why not?! If you are tired of the same old Keith’s or have simply never tried any Keith’s, check out the reviews on which types you should spend your money on!

https://www.tumblr.com/tagged/alexander-keith's

What’s it about?

It’s a Tumblr account of photos that Alexander Keith’s has been tagged in.  Nothing too informative but there are some cool photos of people at events or nice shots of the beer itself.  If you check out this page, I guarantee you’ll be thirsty for a Keith’s!

Why should you check it out?

It’s cool to see people posting Alexander Keith’s photos from all around Canada and other parts of the world.  If you are a fellow Keith’s lover, it makes you feel connected with other people.  It’s always great to find people who love something as much as you do right?

There are tons of pages dedicated to Alexander Keith’s but I felt these were the top 3 all you Keith’s lovers or potential lovers should know about! Comment below if you know of any other great review or fan pages regarding the Halifax brewski!

Youtube Battle: Budweiser VS Alexander Keith's

Youtube is another social media platform that is quickly gaining ground.  It’s perfect for placing ads on other videos and commercials/promotional ads on your own page.  So far on my last 3 posts about Facebook, Twitter & Instagram, Budweiser has easily been not only the king of beers, but also social media! Once again, this does not change.  The following chart answers these 3 questions regarding Keith’s and Budweisers’ Youtube accounts:

·         How often does each brand post a new video/commercial?

·         What kind of video content does each brand post (commercials, celebrity spots, how-to’s, news, industry related events, music videos, etc.)

·         In the description area, what kind of content is included (links to other sites, keywords, descriptions, etc.)

Alexander Keith’s

·         Have not made a post in 6 months.  They posted a lot 6-7 months ago. Not active.

·         Most of their posts are about types of foods that you can make that go well with the drink.  A lot of these foods are popular on the east coast, especially Halifax and each video is usually a background story of someone who enjoys the food with the drink and why.

·         Their description of the channel is “Welcome to Alexander Keith’s official channel. Brewed since 1820, Alexander Keith’s brings flavour to life. Please enjoy responsibly.”  Below that is a link to their website and Facebook page.

Budweiser

·         They post as much as they do on any other social media site.  At least 5-6 times a month. Very active.

·         Budweiser makes a lot of posts. Commercial posts, promotional posts, celebrity posts.  The celebrity post is also a commercial which was aired during the superbowl where Hellen Mirren talks about drunk driving.  Their promotional posts are about why Budweiser is the best beer, why you should have it during the playoffs and why you should celebrate St. Patrick’s day drinking it.

·         The description for their channel: “Budweiser is the Great American Lager from Anheuser-Busch. Subscribe to our Youtube channel to keep up with your favorite American lager beer!” Below that is 5 links: Website, Facebook, Instagram, Twitter & Pinterest.

What is their most effective/popular video?

Alexander Keith’s

I’m not sure what separates this video apart from the other “UNTAPPED” ones but I guess the type of food they advertised was more popular than others. Other than that, I can’t really see any difference, the length of the videos are all somewhat similar.  They might have advertised this video at the right times.  Check the link for yourself and comment why you think this video has the most views!

https://www.youtube.com/watch?v=FzMNjImQl8k

Likes: 6

Views: 212,924

Comments: 0

Budweiser

What makes this commercial so popular ? Well for one thing it was aired during the superbowl and another, it’s awesome.  Upbeat music that gets the viewer pumped, its cocky and fun and showcases their confidence.  They remind you throughout the video why they are the “King of beers”.  Saying “people who drink Budweiser like beer” or “let them sip their pumpkin spice ale, while we brew some golden suds”.  It’s almost an ad saying that hey you can drink other beers, but REAL beer drinking men & Women are what Budweiser is for. Check out the ad below and see for yourself.  As you can see below it, it’s quite popular!

https://www.youtube.com/watch?v=siHU_9ec94c

Likes: 1,807

Views: 13,135,084

Comments: 2,271

Let us know what you guys think! Cheers!

Coors Light vs. Guinness on Instagram

For this blog I’ll be talking about Coors Light Canada's Instagram page as it has better and more current content than the American page. So lately, Coors light has been posting much more frequently than usual. Typically Coors Light will post once per week or sometimes once every couple of weeks, but when they have an event it seems they post multiple posts on the same day.

Two such events have taken place recently,

 their #Thrillofthehill tobogganing event @Mont Saint-Sauveur

 and their Mattress #dunkcontest @Musik Nightclub.

The Guinness US Instagram page is much better then both the Guinness Canadian and Guinness GB sites because it updates its content every day! 

Guinness posts a variety of different content from St. Patrick’s Day count down posts 

to the science behind the bubbles in a Guinness Nitro. 

In the description on many of the most recent posts that are event related, the name of the venue is displayed as a link as well as the hashtags #thrillofthehill and the venue #montsaintsauveur in Quebec. These lead you to their Instagram pages.

Some funny hashtags used by Guinness are #guinnesstache and #beerstagram.

 The same is true of the Musik Nightclub link displayed at the top of the #dunkcontest posts. #musiknightclub will also lead you to their Instagram page.

(https://www.instagram.com/p/BBfYeT2i1A5/?taken-by=coorslightcanada)

This Superb Owl Post evoked 192 likes as well as comments from 11 different people not including Coors Light’s responses.

I think this post was so successful because it is about the Super Bowl which is one of the biggest sporting events of the year and has a huge following in North America. It also features a corny play on words, and, it’s cute! So many things to love about this creative post from Coors Light.

(https://www.instagram.com/p/BCoHI41QotB/?taken-by=guinnessus&hl=en)

This Guinness can post featuring a historic advertisement, the Guinness Toucan, making a come back for this special addition can raked in 1,688 likes and 90 comments. I feel this post was so successful because Guinness fans pride themselves on things like history and integrity even more than their desire to have fun. Having a special addition throwback can will remind their followers of where they came from and what they’re made of. 

Instagram Battle: Budweiser VS Alexander Keith's

I was going to do a blog comparing the effectiveness and activeness of Budweiser and Alexander Keith’s Instagram accounts but guess what? Keith’s doesn’t have one. Boo you say? Yes BOO indeed.  In a a world overrun with social media, you can never be accessible on too many social media platforms. So for this blog. Keith’s gets an F! So let’s see how well Budweiser uses Instagram, the following chart will answer these questions:

·         How often does Budweiser post new content?

·         What kind of content does Budweiser post (promotional, commercials, discounts and coupons, how-to’s, industry related events, games, images, infographics, celebrity spots, news, music videos, etc.)

·         Is there a description feature on this platform? What kind of content is included (links to other sites, keywords, descriptions, categories, #hashtags, etc.)?

Budweiser

Very active.  On my 2 other blogs I mentioned how Budweiser posts on Twitter and Facebook almost every other day.  Well Instagram is no different.  Budweiser is quickly gaining more and more ground on Alexander Keith’s in the social media battle!

Most of the posts are informational and promotional.  A lot of their posts are pictures of different scenarios with people having a great time & holding a nice, cold looking Budweiser. This is effective in showing the user that Budweiser is perfect for any occasion and great for bringing people together. Other recent posts include one for their drinking and driving awareness campaign at SXSW & about bars with a Budweiser logo in the background.  I’m somewhat surprised that they don’t have any posts regarding their goal light marketing campaign.  I would have thought using photos of different cities the goal light will be going to would be very effective, especially on Instagram!

The description of the page is “Budweiser Life is best lived on your own terms #ThisBudsForYou. By following, you confirm you're of legal drinking age (LDA) & won’t share w/ those under LDA.bit.ly/TheHardWaySeries”  There is no link to their website or other social media accounts.  The only hashtag they use is #ThisBudsForYou which is posted in most of their Instagram posts. The link in their description is to a Youtube video about a tattoo artist, Budweiser has used a tattoo artist to make comparisons to their new label.  They compare the precision and talent of a tattoo artist to how they created their new label.  It’s very effective ad and very innovative.

What is Budweiser’s most effective and popular Instagram post?

The following post was effective because it was relatable.  It showed people who you assume are good friends enjoying some Budweiser.  It helps that the way they showed the Budweiser reminds you that it’s Cold & Delicious.  Some of the comments on the post were about how nice the Budweiser looked.  The better looking something is, the more it attracts people. The post talks about building legacies, referring to the traditions of getting together with your loved ones over some Budweisers’.  In order for beer ads to be affective, they need to show either: people having fun, cold refreshing beer, or both; and Budweiser does just that.

Comments: 52

Likes: 2747

Comment and let us know what you think of the importance on company Instagram pages.  Should Keiths hop on the Instagram wagon ??

Twitter Battle: Budweiser VS Alexander Keiths!

Who doesn’t have Twitter nowadays? Almost every business, celebrity or average joe has Twitter.  But what about beer companies?? Alexander Keith’s & Budweiser do, but are they using Twitter to its full potential? The following chart will briefly answer these 4 questions and I will give them a grade rating:

·         How often does each brand tweet?

·         What kind of content does each brand tweet about (promotional, discounts and coupons, how-to’s,      industry related events, games, images, infographics, etc.)

·          Does each brand use the 50/50 rule?

·          Keyword sentences used by either brand on their posts

Alexander Keith’s	Budweiser - Canada
D Not Often. Once a month. No posts in March yet. More posts during December.	A+ Very active. Post almost every other day.
C They mostly post about trying their product during the holidays or entering pins to win merch.  Nothing to crazy	A Very engaging with their twitter account.  Consistently post about activities they are involved with(Drinking and driving talk at SXSW, Goal light) A lot of their posts lately are to spread awareness for the Goal light and sharing  a link to engage them to try and get their names on it.  The reason for the A is because the posts are mostly similar, no variety.
D No posts about the industry as a whole and barely any posts about themselves	C They have made posts about drinking and driving which effects the beer industry as a whole and they posts about their product very often.
#JoinIpaHouse #KeithsIpaHouse #Keiths	#TackleImpossible #LightTheLamp

What were these brands biggest tweets and why ?

Budweiser Canada

65 likes

117 Retweets

It uses a video to take up most of the space of the users’ screen which then catches their attention.  It has a link describing what the goal light is about and using the word “Canadian” give users a patriotic feeling when they retweet the post.

Alexander Keith’s

32 Likes 

20 Retweets

Nothing special right? Correct! But that’s what makes it so effective and so “Retweet-able”.  It’s a simple post about sharing with friends and family during the holidays.  By retweeting this, you are sharing the holiday joy and the Keith’ name.